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SWNK Houze at Bukit Bintang City Centre (BBCC) is a swanky 31‑storey serviced residence in the heart of Kuala Lumpur, tailor‑made for foreigners who want a stylish holiday home that can also work as a professionally managed Airbnb‑style investment. With only 442 units, direct access to a multi‑line transit hub and Mitsui Lalaport Mall just steps away, it offers a rare “lock‑up‑and‑leave” city base where everything can be taken care of while you are overseas.
Where is SWNK Houze and why here?
SWNK Houze sits inside Bukit Bintang City Centre, a 19.4‑acre integrated development at the edge of KL’s Golden Triangle, surrounded by city landmarks such as TRX, Merdeka 118 and the Royal Selangor Golf Club. BBCC combines offices, retail, entertainment, residences and a signature tower into a single city address, effectively becoming a new lifestyle and entertainment heart for Kuala Lumpur.
Location is everything for short‑stay demand: SWNK Houze is directly linked to a multi‑line transit hub connecting Hang Tuah Monorail and LRT to the Merdeka MRT station (Kajang Line), with further links to KTM, ERL and other lines via interchange stations. This means your guests can land at KLIA, take the airport train and switch to city rail, then walk to your unit without needing a car – a major plus for international visitors and business travellers. Alternatively you can reach Singapore and Thailand directly using bus service at Lalaport.
Lifestyle at your doorstep: perfect for holiday stays
As an overseas owner, you want your holiday home to feel like a destination. At SWNK Houze, almost everything your guests (or your family) need is within a few hundred steps:
- Mitsui Lalaport Mall – the first in Southeast Asia – sits about 78 steps away, offering Japanese and global brands, daily necessities, hobby shops and curated F&B. Connecting another 2 malls: Timer Square Malls & Merdeka 118 malls makes it worth your effort to explore more.
- Gourmet Street and the entertainment hub (Zepp concert hall, GSC cinemas, Immersify, 4D Cinema, Malaysia Grand Bazaar) are around 50–400+ steps away, giving your guests easy access to concerts, movies and local culture.
- BBCC’s open spaces, walkways and public realm are designed for strolling, dining and meeting friends, which is exactly what holiday‑home guests look for in a city stay.
This “everything under one roof” environment makes your unit attractive not just as a place to sleep, but as part of a full KL city experience – which is what drives repeat guests and stronger nightly rates in the Airbnb‑style market.
Product profile: swanky serviced residence with scarcity value
SWNK Houze is a 31‑storey serviced residence tower (Parcel 5) with only 442 units, giving it a more exclusive feel than mega‑towers with 800–1,000 units. It carries a leasehold tenure of 99 years (expiring 5 December 2110) and is backed by an experienced township and lifestyle developer through the BBCC partnership.
Indicative prices in the brochure range from around RM750,000 up to about RM2,482,800, covering compact city apartments for solo travellers and couples as well as larger layouts suitable for families or premium stays. For a foreign buyer, this offers flexibility:
- Smaller units can be optimised for high‑turnover short stays;
- Larger units can target longer stays, family groups or corporate bookings.
In both cases, the combination of integrated location, transit and lifestyle amenities provides strong fundamentals to support occupancy and yields.
Why SWNK Houze works as a holiday home + Airbnb‑style investment
For foreigners, the ideal KL holiday home should be easy to reach, easy to rent out and easy to manage while you are not in Malaysia. SWNK Houze checks these boxes in several ways:
- Access: Direct link to multiple rail lines and easy connections from KLIA make it simple for you and your guests to arrive without worrying about traffic or parking.
- Attractiveness to guests: Being steps away from Mitsui Lalaport, concerts, cinemas, bazaars and central KL shopping streets is a huge plus for short‑stay platforms where location is king.
- Integrated environment: BBCC’s planned mix of offices, retail, entertainment and public spaces creates consistent, year‑round footfall and demand, not just seasonal spikes.
- Limited unit count: With 442 units, SWNK Houze has more scarcity than very high‑density city projects, helping its address retain a certain premium over time.
From a management angle, the serviced‑residence setup and integrated environment are conducive to engaging professional property managers or short‑stay operators who can handle check‑ins, cleaning and maintenance on your behalf, so your KL home is taken care of while you are overseas. The flexibility and rules for short‑stay/Airbnb usage makes it an ideal holiday to own. Let the Airbnb Operation takes care of your property and generating income while you are away. More importantly is that you every time you step into your unit. It is clean and ready so that you are really on holiday abroad.